Experiential Marketing · Brand Management · Creative Direction

Creating unforgettable experiences that bring people together.

I help hospitality, food, culture, and community-centered brands turn ideas into experiences that feel intentional, welcoming, and memorable. From brand campaigns to live events, I bring the details, relationships, and creative energy that move a project from concept to real life.

Built at the intersection of food, culture, and community.

Based in Seattle, I’ve spent the last several years shaping guest experiences, partnerships, brand moments, and event productions for restaurants, agencies, nonprofits, and creative teams.

A group of people dining at a restaurant, some sitting at a long table and others standing. The scene features a background with shelves of bottles and a collage of black and white photos on the wall. The atmosphere appears lively and social, with a man in a black shirt serving or assisting customers.

What I Do

Turning brand ideas into lived experiences.

  • I design and support events, activations, tastings, launches, and community moments that help brands connect with people in a more human way.

    • Brand activations

    • Hospitality events

    • Guest experience planning

    • On-site production support

  • I help keep the bigger story clear across campaigns, partnerships, social channels, guest touchpoints, and internal teams.

    • Campaign coordination

    • Audience engagement

    • Partnership strategy

    • Performance tracking

  • I shape the look, feel, voice, and flow of projects so every detail works together, from the first invite to the final guest interaction.

    • Concept development

    • Content direction

    • Storytelling

    • Visual and guest journey planning

My work is rooted in the belief that a brand is not just what people see. It is what they feel when they walk into the room, meet the team, taste the food, hear the story, and remember the moment later.

Let's Connect!
A woman with blonde hair speaking at an event with a J.P. Morgan sign in the background. Two men are seated beside her, one with a beard and the other with brown hair, listening attentively.

Creative work with operational backbone.

Selected Impact

The best experiences feel effortless to guests because someone cared about the run of show, the relationships, the timing, the message, and the small details behind the scenes.

50+

events produced annually across restaurants, collaborations, tastings, and corporate partnerships.

23K+

brand audience growth across restaurant and hospitality channels.

40%

engagement growth through stronger storytelling, content planning, and community connection.

7+

years building experiences across hospitality, events, marketing, and operations.

My path has moved through restaurants, catering, advertising, community outreach, recruiting, and experiential marketing. That mix taught me how to move between the big idea and the practical details without losing the feeling of the work.

A Seattle creative with hospitality instincts.

Background

Hospitality shaped my point of view.

At Communion R&B, That Brown Girl Cooks!, and Lil’ Brown Girl!, I’ve helped bring together partnerships, events, media moments, guest experiences, and marketing strategy for brands deeply tied to Seattle’s food and culture scene.

The work has included restaurant collaborations, corporate partnerships, community events, high-volume catering, and creative campaigns that bring people to the table.

Community keeps the work grounded.

Before hospitality, I supported agency operations, recruiting, marketing, membership, and outreach. Across each role, the throughline has been connection: building trust, understanding people, and making the experience feel organized and cared for.

I’m at my best when the project has moving parts, real people, a strong story, and a room that needs to come alive.

Brands, partners, and rooms I’ve helped support.

Collaborations

My work has connected with hospitality groups, nonprofit partners, cultural organizations, corporate clients, and national event platforms.

AMERICAN EXPRESS

SOHO HOUSE

JAMES BEARD FOUNDATION

NORDSTROM

PIKE PLACE MARKET FOUNDATION

JP MORGAN CHASE

Have a brand moment, event, or campaign that needs to feel alive?

Let’s Build Something

I’d love to connect about experiential marketing, hospitality partnerships, creative direction, brand storytelling, and community-centered events.

A woman cooking or preparing food at a demonstration stand outdoors, with a sign that reads "J.P. Morgan Chef Demonstration Kristi Brown," and various plants and cooking utensils on the table.